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Exploring service improvement through importance-performance analysis considering the reliability of multiple online platforms

Service improvement has emerged as a pivotal task for hoteliers to ensure competitive advantage. This study proposes a service improvement method based on online reviews from multiple platforms considering the reliability of online platforms and different evaluation modes, where the reliability of...

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Detalhes bibliográficos
Publicado no:Technological and Economic Development of Economy
Main Authors: Shanshan Yang, Huchang Liao, Chonghui Zhang
Formato: Artigo
Publicado em: Vilnius Gediminas Technical University 2025-09-01
Assuntos:
Acesso em linha:https://journals.vilniustech.lt/index.php/TEDE/article/view/23838
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